During these days (the COVID days), local businesses are suffering. Not only just local companies. Some of the online companies are affected too. Well, if you are running a wholesale business, check this guide. In this post, we will show you how you can manage the dip and sell more products.
By default, the WooCommerce WordPress plugin doesn’t come with the Wholesale functions. You need to use a third-party plugin if you’re a wholesale dealer and need to bring the features into your WooCommerce store. In our experience, WholeSale Suite is one of the best WordPress plugins that has got all the Wholesale features.
You can find a free version of the plugin here. On the other hand, you can use the premium version plugin, which comes with more features.
Features of the Wholesale Suite plugin include:
- Wholesale Pricing
- Multiple User Tiers
- Product Visibility
- Wholesale Order Form
- Approvals System
- Order Minimums
- Shipping Mapping
- Tax Display Control
If you’re running a Wholesale WooCommerce store, you definitely need to check out the plugin. It is compatible with most WordPress themes and every other WooCommerce extension. So, you can run a perfect WooCommerce store without any issues or conflicts.
For selling more products, we have got six methods.
Retail stores handle the customers. There are two types of retail stores.
- Online-only retail stores
- Physical stores
Online retail stores come with limited investments, and they don’t need to spend money on warehouses, buildings, or electricity. They can create a store using any of the online shopping platforms and start selling.
On the other hand, as the name suggests, physical stores come with more investment. And they will need to have more stock.
If you’re running a Wholesale business, you can consider selling/ building a partnership contract with the retail store owners. By selling products to retail stores for a reasonable price, you can quickly sell more products.
When you start looking into your marker, you can get to know many retailers. You can get in touch with them and if it is feasible for a business contract, you can easily increase the overall sales for your business.
If you follow our guides for a while, you know how much we promote email marketing for a business’s success. You can rely on email marketing in this case too. If you have an email list, use some email marketing tools for sending mass emails.
Some of the popular email marketing platforms are:
Once you have uploaded your email list into any of these email marketing platforms, you can start sending emails. Plus, the good thing about email marketing services is that they develop advanced analytics and tracking features.
So, you will actually know how many emails you have sent, how many are opened and clicked on links. This way, you can remove the inactive email addresses from the list.
A good marketing plan will always help. If you look at the popular strategies, some of them are:
- Using social media
- SEO optimizing the store
- Work on your blog content
- Redesign the website if necessary
- Add live chat to the site
- Display product reviews
- Add social proofs
Working on your blog’s content can bring more website visitors. And, of course, you need to publish quality content to gain more visitors. Your content writers and editors can take care of that. Plus, when you publish content, make sure that it is optimized for SEO. This way, we can get a better ranking on the Google search results page, get more visitors.
Plus, displaying the product reviews can be helpful. Customers will build trust in the brand, complete the purchase without thinking twice.
If you have a group of people to manage the business, you can gather around, brainstorm new ideas and prepare for it. Compared to solo thinking, group thinking will always bring more ideas and opportunities.
Advertisements can be beneficial in many ways. If you turn on the television, you will see ads. Also, if you check the newspaper, you will see ads there too. The same goes for websites, blogs, and other online portals.
Compared to word of mouth, relying on digital media can be more effective. By investing in advertisements, you can reach more people and can see more products.
So, invest in advertisements. You can go for Google Ads, Facebook Ads, or any type of advertising technique. And you will get the result within days.
Sometimes, emails won’t work as expected. In that case, the best way to close a deal is by visiting the partner a day, explain everything, and confirm the agreement. But when you choose a time slot for your meeting, be careful. The retailer can be really busy. So, pick a time slot according to your and his availability.
Plus, avoid early morning and late afternoon meetings. If possible, arrange meetings for mid-afternoon or lunchtime. Studies show that it works and can convert them to your partners. When you go for a business meeting to introduce your brand, increasing sales, be descriptive. But keep in mind that you do not need to talk about anything irrelevant about it. Plus, mention why the partnership can be good and what your partner will get.
This way, you can grab more attention and can quickly close the deal.
On top of that, if you are planning to meet multiple partners, arrange the time slots accordingly. If you can’t handle two or three meetings a day, that’s fine. One meeting a day will work fine.
Creating an online store with WooCommerce is pretty simple. You just need a WooCommerce hosting, a domain name, a WooCommerce optimized WordPress theme like Divi, Astra, GeneratePress, or something. Once you are good to go, install the WooCommerce WordPress plugin.
After installing the WooCommerce plugin, you can start listing your products there. Also, make sure to configure the payment gateway so the customers can complete the payment online. As of today, there are many payment gateways are available as integrations. You can integrate PayPal or accept credit cards using Stripe.
On top of that, if you are from India and need to integrate some UPI apps like PhonePe, Google Pay, Amazon Pay with your WordPress website, you can rely on third-party WordPress plugins or developers.
So, starting a WooCommerce store for selling your products will always work. You can reach more people by properly doing SEO and using Facebook Ads or Google Ads.
If you need to start a WooCommerce store with Wholesale prices, check out the Wholesale Suite WordPress plugin. You can get the premium version of the Wholesale Suite WordPress plugin with our affiliate link below.
$This is an affiliate link
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