We are in 2021, and we can officially call it the era of videos. Videos have started to dominate social media, search engines, and what else is left. Almost the entire internet. Hence, every marketer and blogger needs to move on to video marketing.
Video marketing blogs have started to gain more attention. Every top blogger has started to dive into video marketing. They have begun to embed videos into their blog posts. This is just an example to show the importance of videos.
Letâs get to more about the importance of videos.
Research done by HubSpot shows that,
- Video in an email leads to a 200 – 300% increase in clickthrough – rates.
- Including a video in a landing page increases conversion by 80%
- YouTube reports mobile video consumption rises 100% every year.
- Combining video with full-page ads boost engagement by 22%
- After watching a video, 64% of users are more likely to buy a product online.
- 36% of online consumers trust video ads.
Also, other Video Marketing Statistics show the massive growth of video platforms in recent years.
Videos are actually the most shared form of content. The main reason why marketers and videos influencers move towards YouTube is that YouTube pays its channel owners. Yes, YouTube shares its income with its channel owners.
Many homemakers have actually started YouTube channels share their arts and crafts, and subscribers count just hitting new landmarks each day. And, they have started earning online just by sharing what they are fantastic at.
If you havenât started earning from YouTube, you can create a YouTube channel and monetize it today.
This is one crucial factor for every website owner. Google has started giving more importance to links with videos than to links without videos. Because pages with videos have a lesser bounce rate and visitors stay there for more time.
Hence, Google considers those pages with videos to be more engaging and started giving them higher importance.
Facebook changes its news feed algorithms so often. Facebook has now started to show several videos in the news feed. As per the first-quarter report of 2017, Facebook reports that video views rise by 32%.
Facebook has also announced that its premium video content to launch soon. And Facebook is also making more and more updates for encouraging video publishers to post videos on Facebook. Allowing video creators to make money from pirated videos is one such update from Facebook.
After watching those viral videos, you might find that those videos are made by professionals. Being a blogger, you canât afford to pay professionals to create videos for your blog posts.
But, instead, you can turn your blog posts into videos. You can do this for each blog post and make sure that your posts rank better in search engines.
But, how to turn your blog posts into videos?
I have an excellent tool for that.
Itâs called Vidnami.
Note: Vidnami is a paid tool. If you are looking for a free video editor, give Clipchamp a try.
Vidnami is a website that allows you to convert your blog posts into videos. They charge $47/month, and you can create as many videos as you want. Now, let’s see how we can create videos using this tool.
Once you visit the Vidnami page, click “Try it for free.”
Now, you will have to enter your name and email address and then click âStart Free Trial.â
Once you clicked the button, you will be mailed with your activation link.
Check your email inbox for the activation link and click it. Once you click the link, you will be brought to the set password page.
Enter your password and click the checkbox stating that â I agree to the Vidnami termsâ and then click “Continue.“
Now, you have successfully created a Vidnami account. From now on, you can log in to it by using your email address, password and start making videos.
Let’s see how we can do that.
Once you have logged in to your Vidnami dashboard, click the “Create a New Video” button to get started with creating videos. You will see several options for creating a video there.
Some of the popular ones are:
- Content Video
- Presenter Video
- Instant Ad
- Sales Video
- Course/Training Video
- Property Video
On top of that, you can also select your custom templates from there. For this tutorial, we will choose the content template.
To create a video at Vidnami, you will have to fill up 5 sections.
1)The first one is the Script Section.
Here you can copy and paste the text of your blog post. From the advanced options, you can get some additional customization features.
If you check the dropdown, you will see four options.
- Automatically Fit Text To Layout
- One Scene Per Sentence
- One Scene Per Paragraph
- One Scene Per Phrase
You can choose any option you like. After configuring the settings, click on create scenes button.
Donât worry. You will have an opportunity to edit the slides individually.
2) This will bring you to the second section, which is the Scenes Section. It will take several seconds to generate the scenes. So, you need to wait a little bit.
In the scenes section, you can choose your theme for the slides. You can choose any one of the inbuilt themes, or you can even create your own theme.
Here, you can edit each and every individual slide as you like. You can change the layout, change the background image, etc., for your slides.
Pro Tip: You can also add videos to your slides (like us). When you place your mouse cursor in the preview tab, the video will play. It is an excellent way to get more user’s attention. On top of that, you can add a subscribe us section inside your video to gain more subscribers.
3) Once you edited your slides, move on to the next section: the Voice.
In the Voice section, you have four options:
- No voice (music only)
- Record Own Voice
- Upload a Voice Track
If you are just choosing a music-only video, you can jump to preview your video. Else, add audio, and then proceed to the next section. We will be going with no voice video this time.
4) The next section is the preview section:
You will have to wait for few seconds for the preview to be generated. This timing depends on the number of slides you have.
If you havenât added a voice track, you can use the music options available here. You can also upload your own background music.
Once you choose the music, preview your video. If you are satisfied with the timing, just move on to downloading the video. Else, manually edit slide timings.
5) This is the final section. Thatâs the Download Section.
Click the “Generate Your Video” button.
Generating your video takes some time. So, you must wait for some time.
Once the video is generated, just click the “Download Your video” button.
Your video will be downloaded to your device. As they mentioned, they will add a watermark inside our videos. If we upgrade to a paid plan, we can get rid of the watermark.
You can now upload this video to Facebook, YouTube, etc. But, donât add this video directly to your website. You will face some issues.
Recommended Read: How To Generate The Best Post Titles (8 Tools)
Vidnami is a powerful online tool that will help you create videos in minutes. You can easily convert your Blog Posts to Videos and repurpose your content for more exposure. Even a beginner can create videos of professional quality with Vidnami.
|Product Valid Until||2021-12-31|
I hope you would have understood the importance of adding videos to your blog posts. Also, you would have now learned an easy way to turn your blog posts into videos.
Make use of the 14 days trial from Vidnami and start creating videos as much as possible.
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